Tadhana

Project / Brand Identity, Graphic Design, Website Design, Product Design

Client / Tadhana Perfume

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Photography provided by Tadhana Perfume
2-Tadhana_Logo_white on pink gradient.jpg
7-Tadhana_Lab Coat_Shale and Team_Photo.jpg
Tadhana Business Card_Mock Up_Option 1.jpg
11-Tadhana Website _Home page.jpg
13-Tadhana_Blue Red on grey bkgrd.jpg
Tadhana_Sleeve for Box_Blue.jpg
14-Tadhana_Sleeve for Box_BlueRed.jpg
6-Tadhana_Work Aprons on Staff_Photo.jpg
16-Tadhana_Logo_Yellow on grey.jpg
15-Tadhana_Yellow on grey bkgrd.jpg
9-Tadhana_Work Aprons in the Lab_Photo.jpg
3-Tadhana_Logo_black on grey.jpg
4-Tadhana_Open Box Closed Box.jpg
Mask 16.jpg

Mood Honey

Project / Brand Identity, Graphic Design, Product Design

Client / Mood Honey Aromatics

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Photography provided by Mood Honey

0_Mood Honey Thumbnail.jpg
Mood Honey Aromatics_Logo.jpg
Mood Honey_Col Logo on bkgrd 2.jpg
Mood Honey_Brand Colours.jpg
Mood Honey Home Page2B_browser-DL.jpg
Mood Honey_photo_long3.jpg
Mood Honey Home Page1B_browser-DL.jpg
Mood Honey_photo_long4.jpg
Mood Honey_photo_long1.jpg
Lusted Mood Mood Board.jpg
Lusted Mood_Photo.jpg
Magic Mood Mood Board2.jpg
Magic Mood_Photo.jpg
Cozy Mood Mood Board.jpg
Cozy Mood_Photo.jpg
Forest Mood Cards3.jpg

French Edition

Project / Brand Strategy, Brand Identity, and Brand Collateral

Client / French Edition French Immersion Programs

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

*Concept Only

1-French Edition_Col Logo.jpg
3-French Edition Business Card.jpg
1-French Edition_BW Logo.jpg
2-Symbol on Blue.jpg
2-Symbol on Red.jpg
Design 1 - window signage_2.jpg
Design 1 - Library.jpg
Design 1 - Front T-shirt.jpg
Design 1 - Front T-shirt_3.jpg
4-French Edition_School Journal.jpg

AM Wedding

Project / Brand Identity

Client / Allison and Michael Rietta

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Photography / Eric Forget

AM Wedding7grazie.jpg
AM invite mock up 1.jpg
AM Wedding4.jpg
AM Wedding3.jpg
rsvp card mock up.jpg
tablesetting.jpg

Carmen

Project / Brand Identity and Website

Client / Carmen Restaurant

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Photography / Ivan Engler

Website / Office Bureau

C2_b9a2980_1280x614.jpg
Carmen Logo Mockup_1.jpg
Carmen C.jpg
Web mockup 2.jpg
Web mockup 1.jpg
Web mockup 4.jpg
Web mockup 3.jpg
C2_b9a3015_1280x614.jpg
C2_b9a2990_1280x614.jpg
Carmen Sayz_yellow on blue.jpg

Tempo Fest

Project / Brand Identity

Client / Tempo Fest

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Photography provided by Daniela Nardi

Tempo-logo-1.jpg
Tempo-logo-4.jpg
Tempo-logo-3.jpg
tempo-insta-iphone-mockup.jpg
tempo-linkinbio-iphone-mockup.jpg
tempo-T-with-photo6.jpg
tempo-T-with-photo5.jpg
tempo-T-with-photo4.jpg
tempo-bcard.jpg

SickKids Foundation

Project / Brand Identity, Website, Event

Client /SickKids Foundation Canada

Creative Direction / Allison Rietta

Graphic Design / Fabio Nagarano, James March, Taps Das

Photography / Eric Forget

Website / Corey Pearce

*Disclosure: Allison led this project in 2013, while she was working at The Collective as Creative Director.

FRONT Tshirt_Walk the walk.jpg
BACK.jpg
trans AD6_fab for squarespace.jpg
13-SKF022 Gooey_tShirt_BACK-ART-LOGO.jpg
SKF_WidthParallax_1.jpg
SKF_WidthParallax_2.jpg
SKF_WidthParallax_3.jpg
13-SKF008-PCards-5*7-4_1.jpg
13-SKF022 Gooey_tShirt_FRONT-ART-GOOEY.jpg

Avreya

Project / Brand Identity

Client / Avreya

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Photography / Eric Forget

Website / Allison Rietta

avreya-circle-logo.jpg
b_Avreya Newsletter_Issue 4B.jpg
_Avreya Newsletter 6B_1200 x 1600 px.jpg
Avreya Postcard_Mockup.jpg
Heal + Love Postcard_Mockup.jpg
Sound Healing Therapy Postcard_Mockup.jpg
Sound Healing + Meditation Postcard_Mockup.jpg
b_Avreya Newsletter_Issue 3.jpg
me and singing bowls copy.jpg
Avreya Newsletter_Issue 13_Healing Duets.jpg
b_Avreya Newsletter_Issue 5.jpg

Sono Photography

Project / Brand Identity

Client / Cathy Longo for Sono Photography

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Photography / Cathy Longo

Sono B-cards.jpg
sono1.jpg
Sono logo black mockup.jpg
Sono Symbol Wallpaper Poster.jpg
Animated-GIF-for-Sono.gif

GCSE

Project / Brand Refresh & Website

Client / GCSE LLP

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Photography / Eric Forget

Website / Magenta Designs

GCSE-logo-1.jpg
GCSE-ipad-1.jpg
GCSE Home Page Mockup.jpg
GCSE Office Graphics Mockup 1.jpg
GCSE Office Graphics Mockup 2.jpg
GCSE Quarterly Mockup.jpg
GCSE Green Team Taskforce.jpg
GCSE-Interiors-08.jpg
GCSE-Interiors-09.jpg
GCSE-Interiors-24.jpg

Verdion / VELF

Project / Brand Identity Proposal

Client / Verdion Logistics

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Photography provided by Verdion

*This project is a conceptual proposal only, led by TRIA Consulting, Diagonal was hired for visual brand identity work.

verdion.jpg
velf-progression.jpg
v.jpg
velf.jpg
velf-shapes-big.jpg
verdion-velf.jpg
verdion-velf-2.jpg
verdion-velf-3.jpg
verdion-pic.jpg
velf-pic.jpg
velf_2_bcard.jpg
velf-quarterly.jpg
velf_2_report_inside spread.jpg
velf-shapes.jpg

Wittington Properties

Project / Event Identity and Production

Client / Wittington Properties

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Photography / Cathy Longo

Winter Spice Poster_Mockup.jpg
Sono-146.jpg
Sono-175.jpg
Sono-120.jpg
Sono-109.jpg
Sono-188.jpg
Sono-152.jpg

Daniela Nardi

Project / Brand Identity, Website, CD Cover, Marketing Collateral

Client / Daniela Nardi for Espresso Manifesto

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Daniela.Nardi.04.jpg
Scene5_business cards.jpg
Daniela.Nardi.02_new poster for mockup.jpg
Poster mockup 2.jpg
CD Cover mockup.jpg
EM Website Mockup_1.jpg
EM Website Mockup_2.jpg
website 1.jpg

Verdion / HOOPP

Project / Marketing Brochure

Clients / Healthcare of Ontario Pension Plan, Verdion

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

*In collaboration with TRIA Consulting 

verdion hoopp brochure4.jpg
verdion hoopp brochure1.jpg
verdion hoopp brochure2.jpg
verdion hoopp brochure11.jpg
verdion hoopp brochure12.jpg
verdion hoopp brochure13.jpg
verdion hoopp brochure10.jpg

TRIA Consultancy

Project / Brand Identity, Website, Corporate Collateral and Social Media Marketing

Client / TRIA Consultancy

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Photography / Ivan Engler

tria cards symbols.jpg
TRIA logo on neutral background.jpg
Trina holding canvas.jpg
tria single bcard.jpg
tria playbook.jpg
symbol tshirt2.jpg
tria email blast.jpg

SportChek

Project / Event Identity

Client / SportChek

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Photography / Cathy Longo

Sono-2882.jpg
sportchek1.jpg
Spirit of Sport.jpg
sportchek5.jpg
sportchek2.jpg
sportchek6.jpg
sportchek7.jpg
sportchek8.jpg
sportchek9.jpg
Josh Cassidy.jpg
14-SKF-SPORTCHECK_Knockout.jpg

Sistemalux

Project / Product Brochure

Client / Sistemalux

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Multiples_front_brochure mockup.jpg
Sistemalux front cover.jpg
Multiples_index_brochure mockup.jpg
Multiples_intro_brochure mockup.jpg
Multiples_spread_brochure mockup.jpg

HOOPP

Project / HOOPP Achieve Trade Show Booth

Client / Healthcare of Ontario Pension Plan

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

*This project was in partnership with TRIA Consulting

hoopp-fun-selfie.jpg
hoopp-share.jpg
hoopp-accordian-2.jpg
hoopp-accordian-3.jpg
hoopp-accordian.jpg
hoopp-booth-6.jpg
hoopp-booth-11.jpg
hoopp-booth-1.jpg
hoopp-booth-2.jpg
hoopp-booth-7.jpg
hoopp-booth-9.jpg
hoopp-booth-10.jpg

Platinum Naturals

Project / Website

Client / Platinum Naturals

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Photography / Eric Forget

Website / Geek Oracle

Total Cardio Care2.jpg
PN Website Mockup_home_1.jpg
PN Website Mockup_home_2.jpg
PN Website Mockup_home_4.jpg
PN Website Mockup_home_3.jpg
PN Website Mockup_home_5.jpg

PMG

Project / Brand Identity Proposal

Client / PMG

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Marketing Strategy / Swystun Communications

*This project is a conceptual proposal only. Strategy led by Swystun Communications, Diagonal was hired for visual brand identity work.

logo-2.jpg
pmg-dit.jpg
pmg-explained.jpg
logo-1.jpg
Poster_Explore.jpg
Poster_Explore2.jpg
digital-thnkers-tinkers-makers.jpg
shapers-of-the-digital-world.jpg

Brookfield Place

Project / Marketing Campaign and Identity

Client / Brookfield Place

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta and Jamie March

 

*Disclosure: Allison led this project in 2014, while she was working at The Collective as Creative Director.

state of the art.jpg
Brookfield 1.jpg
Brookfield 2.jpg
Brookfield 3.jpg
Brookfield 5.jpg

Scott McGillivray

Project / Brand Identity

Client / Scott McGillivray

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

SRTR.jpg
SRTR Website Mockup_1.jpg
SRTR Website Mockup_2.jpg
SRTR5.jpg
SRTR6.jpg
Hoss ad.jpg

Easy Iron

Project / Marketing Campaign

Client / Platinum Naturals

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

Copywriting / Jack Liang

Posters_People Illustrations_selfie.jpg
Posters_People Illustrations_selfie_Mockup.jpg
20_Flat_Tech_Devices_SELFIE.jpg
0-Website Carousel_Yoga_Mockup.jpg
Posters_People Illustrations_skipping.jpg
Posters_EG_12 x 22.jpg
EasyIron Alive Ad_marathon runner.jpg
Poster-soccer.jpg

Ruby On The Beach

Project / Brand Identity and Website

Client / Dan Donaldson

Creative Direction / Allison Rietta

Graphic Design / Allison Rietta

ROTB_logo_2.jpg
ROTB_logo_1.jpg
ROTB Website Mockup_1.jpg
ROTB Website Mockup_2.jpg
ROTB Website Mockup_3.jpg
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